Omaha Steaks
Overview
To introduce Omaha’s new Omaha-Cut Ribeye, CBC hosted a sit-down, multi-course dinner for top-tier NYC-based media and influencers. Upon arrival, guests were welcomed by appetizers and were able to speak with the brand’s Executive Chef. Each course was prepared with Omaha Steaks product, which included delicacies such as New Zealand Chengdu Lamb, to showcase the quality and variety that the brand has to offer.
Results
Event attendees included Food Network Magazine, The Pioneer Woman, Buzzfeed, Food52, Men’s Health, Men’s Journal, Forbes online and influencers @girleatsnyc, @whatninaate, and @foodbabyNYC. There were more than 1M social impressions.
