PR & MARKETING CONTINUES…
Virtual Media
Experiences
From virtual media immersions to one-on-one “desksides”, CBC has adapted our traditional media relations tactics for today’s new normal. Our virtual strategies allow our clients to not skip a beat when launching products, sharing news or strengthening existing media relationships.
Virtual
Events
Journalists and editors are still working hard to create engaging, compelling content for their publications, followers and shows. CBC has already experienced great success in pivoting to virtual experiences that are attracting the right kind of attention.
B2B Marketing
Programs
CerconeBrown has found its B2B marketing business suddenly in high demand and we’re all for it. Without travel and trade shows, businesses quickly need to get the sales lead numbers up. We’re the team to bring you that kind of success quickly.
Introducing SPRING FORWARD: a virtual media and influencer immersion “trip.”
This March and April, Spring Forward will allow media and influencers
to experience your brand and products in their own homes in ways that rival,
and at times, surpass the real-life experience through hands-on, in- “zoom” activations.
Our strength is creating experiences that bring brands to life and drive consumers to action. Our heritage is in public relations and brand positioning. Today our creative work is guided by data analysis that drives an integrated mix of social strategy, influencer marketing, content creation, distribution, media relations and very smart, succinct paid media.
CAPABILITIES
FDNA is Changing the Game in Diagnosing Rare Diseases
FDNA / Media Relations
Aprinnova
Aprinnova / Virtual Events & Media Relations
Influencers Bring Home the Bacon for ShopRite
ShopRite / Exclusive Brand House Program
Claiming the Iron Throne… In Primark Boston
Primark / Experiential Program
Joules – Tampa Merry GoLightly Event
Joules / Social Activation
Picking Pink for a Purpose – Bringing to Life Ocean Spray’s Inaugural Pink Harvest
Ocean Spray / Experiential Programs
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