Traditional PR may have changed, but that doesn’t mean it’s being pushed aside.

In Fact, Media Relations chops have never been more important.  The right approach is everything as is access, and we have access to press because we have been living with them for 20 years through our renowned house program.

If “pitching and praying” is core to your publicity playbook, we understand if things aren’t going so well. The media landscape has transformed, with the stocks of editors and producers evaporating to a trickle. The good news is editorial storytelling has opened up with traditional outlets turning to new, expanded formats to feature trends and products. Our “always on” orientation to press helps us work with outlets to get brands press predictably and effectively into their best outlets, season to season and year to year.

  • Proactive Outreach
  • Reactive Outreach
  • Press Releases
  • Messaging
  • Media Training
  • Press Events
  • Material Development
  • Speaking Ops & Engagements
  • Media Tours
  • Media Mailers
Robin Mack Cercone Brown Company

We’d love to hear from you…