Summer House 2010: Media Relations Nantucket Style

Today marks the end of the second session of Summer House 2010, hosted by Boston PR Agency Cercone Brown & Co.  And after beach games, water sports, exploration and plenty of great food and cocktails, we're ready to do it all over again... The…

Media Relations: MAXIM Takes Some Shots

Full Metal Jackasses?  Not exactly... The Orvis Media Shootout is one of the full brand immersion media relations events we do each year at Cercone Brown & Co. The idea is to give the media an authentic experience that encompasses every…

Social Media ROI System Now Available

Social media ROI -- especially linking social media ROI to sales and real business growth -- has been elusive... until now. Through our partnership with Overdrive Interactive, we now offer the industry's first social media ROI system.…

CBC Launches New "Green House" Media Relations Program

For several years, CBC Summer House (Nantucket) and Winter House (Park City) has seen producers and editors from the likes MTV, NBC Today, the New York Times live with the best new products from companies ranging from Ford, Honda and Subaru…

Green Mountain Coffee, Orvis & Dr. Kracker Join CBC Client Roster

Green marketing (including organics) and outdoor gear are two main areas of emphasis for our business at Cercone Brown & Co., and Q1 saw both categories grow with the addition of the new clients Green Mountain Coffee, Orvis and Dr.…